You can blog your heart out, but if you don’t have good SEO, then odds are you won’t have many readers.  Luckily, the WordPress plugin community values SEO and has developed a number of plugins to help. Here are 20 of the best SEO plugins to help you choose the right tags, tell search robots what to work on, optimize your post titles and more.

via 20 of the Best SEO Plugins for WordPress.

New York, NY (PRWEB) March 4, 2009 — Search Engine Strategies (SES), the leading and most established search engine marketing (SEM) and search engine optimization (SEO) conference and expo series, today announced that Guy Kawasaki and John Gerzema will give keynote speeches at SES New York (http://www.searchenginestrategies.com/newyork/), which will be held March 23-27, 2009. Leading up to the event, Kawasaki will discuss his latest book, “Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition,” and his upcoming keynote, “Twitter as a Tool for Social Media,” during a free Webcast this Friday, March 6, from 1 to 2 p.m. (EST).

Matt McGowan, Vice President and Publisher for Incisive Media’s Interactive Marketing Group, which includes Search Engine Strategies, Search Engine Watch and ClickZ, will host the SES Webcast with Kawasaki. To register for this event, go to SES Webcasts (http://www.searchenginestrategies.com/webcasts/).

McGowan said, “We’ll discuss Guy’s most recent book, Reality Check, and get his insight into why Twitter is rapidly becoming the social media tool of the 21st Century. Our exclusive 60 minute closed-circuit webcast, which takes place in advance of Guy’s keynote presentation at SES New York, is also your chance to engage Guy with specific strategic and business questions of your own.”

Kawasaki is giving the opening keynote at SES New York on Tuesday, March 24, 2009. He is a founding partner and entrepreneur-in-residence at Garage Technology Ventures, a seed and early stage venture capital fund. He is also the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web — the success of which is attributed to social networking tools such as Twitter. He is considered one of the top 50 most popular bloggers worldwide, and was recently selected by Invesp.com as the #2 top marketer of 2008.

Kawasaki’s newest book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition (Portfolio, Penguin Group), was released on October 30, 2008. Reality Check is his all-in-one guide for starting and operating great organizations — ones that stand the test of time and ignore any passing fads in business theory. He is also the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way.

Gerzema, the Chief Insights Officer at Young & Rubicam Group, is giving the morning keynote at SES New York on Thursday, March 26, 2009. The best-selling author and pioneer of account planning in American advertising agencies has designed brand strategies for clients for almost 25 years, guiding campaigns to international strategic and creative acclaim. He previously oversaw the international network for Fallon and founded offices in Tokyo, Singapore, Hong Kong and Sao Paolo.

Gerzema’s new book, The Brand Bubble: The Looming Crisis in Brand Value and How To Avoid It, was voted #3 Best Business Book for 2008 from Amazon’s editors and “Best Advertising and Marketing Book for 2008″ from CEO Read. The book is currently on Business Week’s Best Seller List.

Those who register for SES New York (http://www.searchenginestrategies.com/newyork/registration-details.html) by Friday, March 6, 2009, will save up to $200.

About SES

Incisive Media’s Search Engine Strategies (http://www.searchenginestrategies.com/) is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include Search Engine Watch (http://searchenginewatch.com/), which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness, and ClickZ (http://www.clickz.com/), which provides digital marketing news, information, commentary, advice, opinion and research.

Incisive Media (http://www.incisivemedia.com/) is a leading global provider of specialized business news and information, in print, in person and online. The company’s principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media’s market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, LegalTech, Post, Real Estate Forum, Risk, Search Engine Strategies and The American Lawyer.

This is still a great tactic, but social media can do so much more today. For example, with Twitter or Facebook it is possible to use networking and information sharing techniques to build high quality links. I have seen sites from a number of different spaces use Twitter effectively as a PR outreach mechanism.

This new type of PR has become a new technique for link building and promotion. However, fast forwarding from today, there is the widely held belief in the SEO community that social media will be a major source of ranking signals for the search engines in the future

via The Evolving State Of Social Media & SEO.

Because of this, companies are allocating more budget space than ever toward search engine optimization SEO, the strategy and process of improving the volume of traffic to a website by improving the search rankings of various search engines like Google, Yahoo, AOL, Ask and MSN.

via SEO: Essential to Survival – Entrepreneur.com- msnbc.com.

Clickbank is an affiliate marketing site, where you can become an affiliate for just about anything.

On the “Making Money Online” and “Search Engine Optimization” topics, there are all sorts of training courses and tools.

For must of this stuff, you can probably learn it on your own. But if you buy a package and actually follow the basic ideas, they probably all work.

The key to making money is to find a niche where your acquisition cost of a new customer is less than the amount of money that new customer is worth to you.

Here are the Clickbank offers.

Making Money Online

• WordPress Goldmine
• Expert WordPress Blog System
• WordPress Affiliate Pro
• Niche Adsense Themes for WordPress
• Blogging In Action: From Start To Six Figures With A Professional Blog

SEO Tools & Services

• SEO Elite
• Web Tools Now
• Web Traffic Machines
• WordPress SEO Sniper
• The SEO Mindset
• XTreme Rankings SEO Course
• Project Black Hat

I combined the Mashable press release distribution list, plus a bunch of other lists, and then did my own Google searches to put together a definitive list of press release distribution sites. Then I checked every site to see that it was actually a press release distribution site. I cut out the sites that were closed down or taken over by spam sites. Here is the mega list.

The sites are ranked by Google Page Rank (higher is better), Compete.com unique monthly users (more is better), and Alexa rank (lower number is better). Please leave a comment if this list was useful, or if you find something that I missed.

The article submission sites are listed and ranked by Google PageRank, Alexa rank, monthly unique users on Compete.com, and search volume for phrases containing the domain name as determined by the Google keyword tool in Adwords.

I looked through every decent book on Search Engine Optimization, including Search Engine Optimization for Dummies, and a number of the leading sites including SEOmoz.com and SEOBook.com, and a number of articles listing the top article submission sites.

All the lists I could find were terribly out of date. Many of the sites listed on the top SEO sites went to spammy sites that wanted to sell you an ebook or training course. Most of the sites listed in Search Engine Optimization for Dummies, published just a year ago, were simply out of business.

Many blogs and ezines pick up content from the top article sites and republish it. One common question about syndicating your content through article submission sites is the following: Doesn’t this duplicate the article all over the web and thereby reduce search standing?

Syndicating articles does create lots of duplicate content, but if you craft your articles with carefully keyworded links back to your page, then the net effect is that your page should rank higher, and you should gain lots of new backlinks and exposure on the web.

Maybe I will try it with this article and see what happens. First, I will make sure Google indexes the article here on http://blogsimplified.com.

Hopefully this list is useful. Please leave a comment if you find any good sites that I missed.

Transcript

Slide 1: ? IS SEOEVIL WEB DIRECTIONS 2007
Slide 2: IS SEO EVIL? bad reputation
Slide 3: IS SEO EVIL? us vs. them
Slide 4: Foundation
Slide 5: Foundation Next Steps
Slide 6: Foundation Next Steps Findability = Usability
Slide 7: Foundation Next Steps Findability = Usability Costs of Findability
Slide 8: Foundation Next Steps Findability = Usability Costs of Findability Is SEO Evil?
Slide 9: IS SEO EVIL? http://www.flickr.com/photos/gleddy/498720867/ gleddy
Slide 10: IS SEO EVIL? Foundations http://www.flickr.com/photos/kaneda99/223671285/ kaneda99
Slide 11: how does my site get indexed?
Slide 12: searchbot
Slide 13: searchbot HTML
Slide 14: searchbot list HTML
Slide 15: many lists
Slide 16: server many lists
Slide 17: server search engine results many lists
Slide 18: search engine optimisation
Slide 19: making this process e cient
Slide 20: FOUNDATIONS Web Standards
Slide 21: FOUNDATIONS Accessibility
Slide 22: FOUNDATIONS Information Architecture
Slide 23: FOUNDATIONS Quality Content http://www.flickr.com/photos/mdumlao98/186071440/in/photostream/ mdumlao98
Slide 24: web standards accessibility usability = solid foundation
Slide 25: IS SEO EVIL? Next Steps http://www.flickr.com/photos/teacherrafael/1335936669/ Rafa from Brazil
Slide 26: NEXT STEPS Knowing the Rules http://www.flickr.com/photos/15369273@N00/427362366/ toddsmithdesign’s
Slide 27: NEXT STEPS Knowing the Rules cloaking quality content accessibility redirects meta-data keyword stu ng link schemes hidden text http://www.flickr.com/photos/souldirty/142452526/ Vijnana
Slide 28: NEXT STEPS Knowing the Rules cloaking quality content accessibility redirects meta-data keyword stu ng link schemes hidden text low risk http://www.flickr.com/photos/souldirty/142452526/ Vijnana
Slide 29: NEXT STEPS Knowing the Rules cloaking quality content accessibility redirects meta-data keyword stu ng link schemes hidden text medium risk http://www.flickr.com/photos/souldirty/142452526/ Vijnana
Slide 30: NEXT STEPS Knowing the Rules cloaking quality content accessibility redirects meta-data keyword stu ng link schemes hidden text image replacement?? high risk http://www.flickr.com/photos/souldirty/142452526/ Vijnana
Slide 31: NEXT STEPS Knowing the Rules
Slide 32: NEXT STEPS Knowing the Rules
Slide 33: NEXT STEPS Defensive SEO http://www.flickr.com/photos/quinonesanibal/402753236/ quinonesanibal
Slide 35: NEXT STEPS Defensive SEO
Slide 36: Education
Slide 37: Education Implementation
Slide 38: Education Implementation Trouble-shooting
Slide 39: Education Implementation Trouble-shooting Buy-in
Slide 40: standardzilla.com/ www.standardzilla.com www.standardzilla.com/index.html
Slide 41: www.standardzilla.com
Slide 42: standardzilla.com/ www.standardzilla.com www.standardzilla.com/index.html
Slide 43: page rank 8 standardzilla.com/ page rank 5 www.standardzilla.com page rank 7 www.standardzilla.com/index.html
Slide 44: www.standardzilla.com
Slide 45: NEXT STEPS Content Strategy http://www.flickr.com/photos/scratt/438875868/ .mauro!
Slide 46: Link Baiting
Slide 47: Link Baiting Social Media
Slide 48: Link Baiting Social Media Contextual Content
Slide 49: NEXT STEPS Content Strategy event optimisation http://www.flickr.com/photos/pandas/152621393/ Dylan + Hip
Slide 50: NEXT STEPS Content Strategy
Slide 51: NEXT STEPS Content Strategy World Cup
Slide 52: NEXT STEPS Content Strategy Ronaldo World Cup
Slide 53: NEXT STEPS Content Strategy Germany Ronaldo World Cup
Slide 54: NEXT STEPS Content Strategy other websites launch Germany Ronaldo World Cup
Slide 55: NEXT STEPS Linking Strategy link building http://www.flickr.com/photos/barbpinter/106749270/ barbus22
Slide 57: NEXT STEPS Best Practice http://www.flickr.com/photos/babyskinz/875756800/ Baby Skinz
Slide 58: Page Titles
Slide 59: Page Titles Meta-data
Slide 60: Page Titles Meta-data Link Text
Slide 61: Page Titles Meta-data Link Text Image Naming
Slide 62: Page Titles Meta-data Link Text Image Naming Alt attributes
Slide 63: NEXT STEPS Best Practice writing for the web http://www.flickr.com/photos/sherlock77/689150/ Sherlock77
Slide 64: NEXT STEPS Best Practice Beenie http://www.flickr.com/photos/sherlock77/689150/ Sherlock77
Slide 65: NEXT STEPS Best Practice Toque http://www.flickr.com/photos/sherlock77/689150/ Sherlock77
Slide 66: NEXT STEPS Analytics
Slide 67: IS SEO EVIL? Findability = Usability http://www.flickr.com/photos/stillmemory/1348220/ Irina / Riri
Slide 68: ndability
Slide 69: FINDABILITY = USABILITY The Perfect Search driving tra c http://www.flickr.com/photos/curzio70/349246822/ Curzio
Slide 71: FINDABILITY = USABILITY The Perfect Search relevant tra c http://www.flickr.com/photos/bail56/50583616/ Random Images from The Heartland
Slide 72: lter the noise
Slide 73: FINDABILITY = USABILITY The Third Browser http://www.flickr.com/photos/kevint/3010402/ kevinthoule
Slide 75: .9%
Slide 76: .9%
Slide 77: .9% 15%
Slide 78: 9,000 150,000
Slide 79: 77%
Slide 80: FINDABILITY = USABILITY The Third Browser
Slide 83: bad grammr
Slide 85: FINDABILITY = USABILITY The Third Browser
Slide 86: FINDABILITY = USABILITY The Fourth Leg WEB STANDARDS ACCESSIBILITY USABILITY
Slide 87: FINDABILITY = USABILITY The Fourth Leg WEB STANDARDS ACCESSIBILITY USABILITY FINDABILITY
Slide 88: FINDABILITY = USABILITY The Fourth Leg If you build it, they will come http://www.flickr.com/photos/toolmantim/376859225/ toolmantim
Slide 89: FINDABILITY = USABILITY The Fourth Leg steve irwin dies Sept 4, 2006
Slide 90: FINDABILITY = USABILITY The Fourth Leg news.com.au publishes Sept 4, 2006
Slide 91: Steve Irwin Dead
Slide 92: FINDABILITY = USABILITY The Fourth Leg smh.com.au publishes Sept 4, 2006
Slide 93: Crocodile Man Reported Dead
Slide 94: FINDABILITY = USABILITY The Fourth Leg rst in to google news Sept 4, 2006
Slide 95: FINDABILITY = USABILITY The Fourth Leg yahoo news rst in to google news Sept 4, 2006
Slide 96: FINDABILITY = USABILITY The Fourth Leg aggregators yahoo news rst in to google news Sept 4, 2006
Slide 97: FINDABILITY = USABILITY The Fourth Leg aggregators yahoo news rst in to google news Sept 4, 2006
Slide 98: FINDABILITY = USABILITY The Fourth Leg record tra c for news.com.au aggregators yahoo news rst in to google news Sept 4, 2006
Slide 99: steve irwin Steve Irwin steve irwin death steve erwin steve irwin death video steve irwin dead terri irwin steve irwin video bindi irwin STEVE IRWIN steve irwin’s death australia zoo
Slide 100: IS SEO EVIL? The Cost of Findability http://www.flickr.com/photos/superlocal/216434095/ superlocal
Slide 101: greater good of the web
Slide 102: THE COST OF FINDABILITY SEO Culture There Can Be Only One
Slide 103: API
Slide 104: KPI
Slide 105: THE COST OF FINDABILITY Management and SEO
Slide 106: THE COST OF FINDABILITY Management and SEO ent ont *k c F@ is free! SEO
Slide 107: Traffic, Traffic, Traffic! 400 300 200 100 0 2006 2007 2008 2009 2010
Slide 108: PI UB CPC CPA
Slide 109: blah, accessibility, blah…
Slide 110: best practice
Slide 111: THE COST OF FINDABILITY SEO Culture
Slide 112: THE COST OF FINDABILITY SEO Culture
Slide 113: IS SEO EVIL? http://www.flickr.com/photos/kentsmudger/1388094939/ kentsmudger
Slide 114: young industry
Slide 115: IS SEO EVIL? http://www.flickr.com/photos/melbournewsg/140576306/ Melbourne WSG
Slide 116: buzzzzz
Slide 117: IS SEO EVIL? SEO vs Developer
Slide 118: SEOs
Slide 119: accountability
Slide 120: $$$$$
Slide 121: know technical boundaries
Slide 122: developers
Slide 123: learn the language
Slide 125: class=”robots-nocontent”
Slide 126: compromise
Slide 127: IS SEO EVIL? developer SEO http://www.flickr.com/photos/fenbranklin/97374570/ Fen Branklin
Slide 128: ? IS SEO EVIL
Slide 129: ? T IS SEO O N EVIL
Slide 130: a DISCIPLINE cannot be judged because of BAD PRACTITIONERS
Slide 131: SMALL part of a BIGGER PROCESS
Slide 132: You can use SEO for GOOD, not evil.
Slide 133: questions?
Slide 134: Is SEO Evil? Standardzilla the slides. coming soon…